My Take on Tech & Leadership

Written and hosted in the USA 🇺🇸

App Store Optimization MCP Server

A Model Context Protocol (MCP) server for interacting with the App Store Optimization tasks. This server provides tools for managing locales, translations, meta data, keyword ranking data and screenshots.

Understanding MCP: A New Framework for AI Integration

You’re already familiar with APIs—the building blocks that let software talk to other software. Whether it’s fetching weather data or connecting a frontend to a backend, APIs have quietly powered the digital world for years. Now, there’s a new concept worth knowing: MCP — Model, Context, Protocol.

Fractional CTO Guide: Scaling Teams with Personality Assessments

Scaling engineering teams demands people skills. I compare the curriculum from the Strengths Deployment Inventory (SDI) with Primal Questions to help you understand which one is right for your team. As a Fractional CTO, I use these to scale teams and drive growth.

How Early-Stage Founders Can Prototype Web and Mobile Apps Successfully

As an early-stage founder, you’re brimming with ideas and eager to bring your vision to life through a web or mobile app. Prototyping is your first step toward validating your concept, but it’s easy to fall into traps that waste time, money, and momentum.

Our Experience with Cellular Performance Institute in Tijuana

My wife has an impressive list of marathon and Ironman finishes. She's strong, fast, and loves pushing herself. For the past few years, she had issues with her hips. Finally, late last year, she sought help from a physical therapist and was then referred to get an MRI. We discovered...

AWS Bills Have a Way of Sneaking Up on You

Over the past month, we have cleaned up our AWS account to reduce costs significantly. Initially, we were spending $135 per day, and in this article, I'll show you how I lowered it to $47 per day.

20 years of blogging platforms

After two decades of asking myself the question what should I use to build my personal blog? I finally have found a solution and I’m happy with and I think I’ll live with for a long time.

18 years of Ruby on Rails

After graduating from the Art Institute of California, I was developing many marketing sites and working for a digital marketing firm. There, we used ASP.NET and a CMS named Ektron. It was during this time that DHH released the infamous “Oops” video where he generated a blog and released the first version of Rails. The simplicity caught my attention, and the elegance of Ruby deepened my curiosity.

Product Demo

This audience management UI used Apache Spark and an ElasticSearch cache for real-time estimates.